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Recent blog posts

SocialMediaThere are ever-increasing challenges facing Charities and Not-for-Profits as recent results show the shift in consumer behaviour is having an effect on support and donations.

Things have changed and not-for-profits have to work harder to cut through the clutter, get noticed and motivate people to take action. But is it possible to take advantage of ever-changing digital technologies to better engage with supporters?

The future is engaging with audiences via multiple touch-points that provide consistent content and personalised experiences.

Here we take a look at how charities can use social media channels to engage with current and prospective supporters to build stronger relationships, establish trust and help drive donations.

 

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 travel tourism

You must have noticed the sudden shift in consumer behaviour and the effect it’s having on the travel and tourism industry.  The game has changed and so must brands if they want to reach out to consumers.

Gone are the days where your website, email marketing, social media and other marketing channels should be seen as separate entities.  The future is engaging with your audiences via multiple touch-points that provide consistent content and stellar experiences.

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Google Grants for Charities

Posted by on in Marketing

google

What is Google Grants?

Google Grants is a programme that empowers charities and not-for-profit organisations, through FREE pay-per-click advertising, to promote their cause and initiatives on Google.com.

Most charities and non-profits will currently have an allocated marketing budget to promote their cause, many of whom will be unaware that the Google Grants programme could provide up to $10,000 (approx. £6,000) free advertising spend per month.

Hits: 111339 Continue reading

radiantis logoRadiantis is a specialist manufacturer of advanced frequency conversion systems for laser tuning and has officially launched their new website at www.radiantis.com.

The Company focuses on compact, fully-automated and reliable optical parametric oscillators (OPOs), harmonic generators and associated instrumentation for the scientific market.

Hits: 63570 Continue reading

eeEuropean Electronique, a leading technology company with over twenty years’ experience in delivering ICT Solutions and with a reputation for innovation and excellence, has officially launched their new website at www.euroele.com.

European Electronique is a successful privately owned company with a turnover of £49M. Employing 150 industry professionals enables them to keep most of their services "In House", giving them the edge over their sub-contracting competitors. They feel that this approach offers their customers peace of mind with a single point of contact.

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An A-Z Guide to Hotel Web Design

Posted by on in Web & Ecommerce

hotel

Staying at a hotel is all about the experience. However surprisingly many hotels repeatedly fail when it comes to the user experience of their websites. Here we have put together a handy A-Z checklist that considers the dos and don'ts of hotel web design.

Hits: 152109 Continue reading

Pinterest: A Guide for Estate Agents

Posted by on in Social Media

pinterest

Pinterest has quickly become the third most popular social networking site in the world, meaning that businesses should no longer overlook it as an important marketing channel. The site currently receives over 1.36 million visitors per day with 80% of pins added to the site 'repinned' to the site's community.

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Charities in the News this Month

Posted by on in Marketing

charity

We take a look at the latest marketing news in the charity sector, published online this month . . .

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mobile mark 450

We take a look at the latest mobile marketing news published online this week . . .

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retail


We take a look at the latest multichannel marketing news for fashion and retail brands . . .

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